The ice cream vans eventually went by the wayside – as more people opted for shop-bought ice cream and lollies. People were also more affluent, able to go out more and when the vans made their rounds they would often find lots of empty homes. The Ladbrooks also found that people preferred to come to the shop to buy their ice creams and so opened up a dedicated patio during the busy summer months. They still retain a cart, which they take to outside events and other business also comes in the form of supplying caterers. Four flavours were initially served – strawberry, chocolate, mint and vanilla – but when Richard, a trained engineer, took over the shop in 1988, he began experimenting with new creations. The menu now boasts around fifty flavours, the most unusual being smoked salmon – requested by a caterer for a function where it was used as a starter. Other unusual combinations trialled over the years include lavender, violet, gingerbread and bubblegum. A special Champagne ice cream was made to mark the occasion when a local couple won just over £100,000 on the National Lottery with a ticket bought at the store in 2009.